Why and How a Facebook Business Page is Vital to Local Businesses
Are you a local business owner or manager? In other words, do your customers come from a defined geographic radius in relation...
The Biggest and Best Companies to Work For - Lessons for Small Business?
Why should a small business owner care about a list of the best workplaces in the world? Because such a list reveals those...
18 Ways to Revive a Failed Product or Service
You probably remember a few famous product failures from equally famous companies. Google Glass, the New Coke, and the Ford...
How to Craft a Return Policy That Keeps Your Customers Coming Back
Is your return policy an afterthought, something you cobbled together years ago in response to your first returned product?...
Examples of Why Video Marketing is So Important
Despite using video for years, I still feel like a kid unwrapping a present when I see the speed with which video gets results....
The Oldest Companies in the World [Infographic]
What’s your guess as to the age of the oldest business in the world? Which industry do you think it serves? I was surprised by...
Products That Sell Themselves - Marketing Strategy or Myth?
I have only myself to blame. After all, I openly encourage comments and suggestions about our products, marketing strategy or...
A Direct Mail Technique that Can Double Your Response Rates?
One of the easiest marketing techniques to implement is without question one of the most effective. Remarkably, this marketing...
Ecommerce Statistics for 2020 – Online Shopping Facts and Projections
If you conduct any portion of your business online, this ecommerce infographic offers dozens of pieces of insight on ecommerce...
How to Use B2B Marketing Videos to Grow Revenues
Years ago, before video marketing was the hot topic is today, I began creating B2B marketing videos for our company. The...
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