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How NOT to Connect with People on LinkedIn

LinkedIn differs from other social networks in that you have to request to connect with members – and they have to accept your...

18 Ways to Revive a Failed Product or Service

You probably remember a few famous product failures from equally famous companies. Google Glass, the New Coke, and the Ford...

Can Small Businesses Push Employee Advancement in a Down Economic Cycle?

Businesses incur significant costs from employee turnover: From 50% of an employee’s salary for an entry level position to 200%...

5 Crucial Steps to Get You Started with Business Process Outsourcing

So, you made the crazy decision to become an entrepreneur.

Why and How You Should Be Using LinkedIn Groups

LinkedIn Groups are one aspect of LinkedIn marketing that many small business owners overlook or leverage poorly.

How to Craft a Return Policy That Keeps Your Customers Coming Back

Is your return policy an afterthought, something you cobbled together years ago in response to your first returned product?...

How to Use Video On LinkedIn to Propel Engagement

Are you on the fence about using video at all, let alone using video on LinkedIn?

Examples of Why Video Marketing is So Important

Despite using video for years, I still feel like a kid unwrapping a present when I see the speed with which video gets results....

How To Create and Use LinkedIn Company Pages for Your Small Business

When I write about LinkedIn for small business here, I mostly focus on how to create and use a personal LinkedIn profile as...

The Oldest Companies in the World [Infographic]

What’s your guess as to the age of the oldest business in the world? Which industry do you think it serves? I was surprised by...

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