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How to Calculate Customer Acquisition Costs [Formula and Infographic]

When planning financially for your small business, it’s important to focus on the necessary costs that keep your business...

How to Pick the Best Website Color Scheme for Your Business

You’ve picked a name, written your business plan, and done the necessary paperwork to start your business. You even have a...

Video for Social Media: Which Platforms are Best for Your Business?

Marketing videos don’t only live on YouTube or business websites anymore. Now more than ever, videos are filmed and posted on...

Online Shopping Statistics for 2021

The COVID-19 pandemic changed many things, from our personal daily routines to many small business processes to the way the...

YouTube for Business: 10 Types of Video for Retail and Local Companies

Remember the days when YouTube was just for music and funny cat videos?

Small Business Video Content that Boosts Revenue

If a picture is worth a thousand words, then a video must be worth a thousand pictures when it comes to revenue-boosting...

Ecommerce Delivery Tips to Meet the Growing Need for Speed

Setting up an ecommerce business is a fairly simple process that many are capable of doing, given the right products and...

How to Do SEO Link Building with Visual Content and Images

You’ve probably heard the phrase “seeing is believing.”

Boost Conversion Rate Optimization With the Right Video

Do you know the conversion rate for your e-commerce shop? If you don’t, simply divide your number of sales by the number of...

Record Year for New Business Applications a Predictor of Small Business Growth?

Though many would title 2020 “The Year That Ruined Everything,” that isn’t quite accurate.

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