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36+ Compelling Types of Marketing Strategies for Local Business

In these uncertain COVID-19 times, local businesses are struggling to stay afloat, and wondering how and when they'll be...

Why and How a Facebook Business Page is Vital to Local Businesses

Are you a local business owner or manager? In other words, do your customers come from a defined geographic radius in...

How to Write LinkedIn Personal Brand Content for Your Profile

It’s one thing to have a LinkedIn profile. It’s another to have a robust LinkedIn profile.

The Biggest and Best Companies to Work For - Lessons for Small Business?

Why should a small business owner care about a list of the best workplaces in the world? Because such a list reveals those...

How NOT to Connect with People on LinkedIn

LinkedIn differs from other social networks in that you have to request to connect with members – and they have to accept...

18 Ways to Revive a Failed Product or Service

You probably remember a few famous product failures from equally famous companies. Google Glass, the New Coke, and the Ford...

Can Small Businesses Push Employee Advancement in a Down Economic Cycle?

Businesses incur significant costs from employee turnover: From 50% of an employee’s salary for an entry level position to...

5 Crucial Steps to Get You Started with Business Process Outsourcing

So, you made the crazy decision to become an entrepreneur.

Why and How You Should Be Using LinkedIn Groups

LinkedIn Groups are one aspect of LinkedIn marketing that many small business owners overlook or leverage poorly.

How to Craft a Return Policy That Keeps Your Customers Coming Back

Is your return policy an afterthought, something you cobbled together years ago in response to your first returned product?...

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