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How to Harness the Power of Advertising Psychology [Infographic]

These days, it’s hard to escape being inundated with ads everywhere you go. Though you expect an ad blitz every time you log...

How Entrepreneurs Use Peak Time Scheduling to Get More Productivity from Every Hour

Successful entrepreneurs are relentless in their pursuit of productivity. Research shows that being selective about when we...

Why and How a Facebook Business Page is Vital to Local Businesses

Are you a local business owner or manager? In other words, do your customers come from a defined geographic radius in...

The Biggest and Best Companies to Work For - Lessons for Small Business?

Why should a small business owner care about a list of the best workplaces in the world? Because such a list reveals those...

18 Ways to Revive a Failed Product or Service

You probably remember a few famous product failures from equally famous companies. Google Glass, the New Coke, and the Ford...

How to Craft a Return Policy That Keeps Your Customers Coming Back

Is your return policy an afterthought, something you cobbled together years ago in response to your first returned product?...

Examples of Why Video Marketing is So Important

Despite using video for years, I still feel like a kid unwrapping a present when I see the speed with which video gets...

The Oldest Companies in the World [Infographic]

What’s your guess as to the age of the oldest business in the world? Which industry do you think it serves? I was surprised...

Products That Sell Themselves - Marketing Strategy or Myth?

I have only myself to blame. After all, I openly encourage comments and suggestions about our products, marketing strategy...

A Direct Mail Technique that Can Double Your Response Rates?

One of the easiest marketing techniques to implement is without question one of the most effective. Remarkably, this...

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