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Blog Posts

How to Get Marketing Ideas from Outside of the Box

One of my favorite and most successful marketing ideas came to me from a chiropractor. In fact, nearly all of the...

A Direct Mail Technique that Can Double Response?

One of the easiest marketing techniques to implement is without question one of the most effective. Remarkably, this ...

How 3 Unrelated Industries Can Help Your Local Small Business Avoid Losses

Do you have the courage to make your small business interesting, different, and creative? If you prefer the safety of your...

How to Find Breakthrough Marketing Ideas

My first ‘adult’ job was as a print finishing machine operator. Thanks to that experience I discovered a critical...

5 Powerful Lead Generation Efforts You Shouldn’t Ignore in 2017

A fascinating list of marketing statistics from Hubspot reports that 65% of all businesses say that generating leads is...

5 More Great Ways to Get More Business Done

This time of the year brings up a tough temptation for small business owners. I’m talking about the urge to slack off in the...

How to Command the Stage in Your Small Business

Any good conversation about small business marketing eventually leads to talk of blood, doesn’t it?

The other day I was...

May the 'Printing is Dead' Debate Rest in Peace

Several times a week I get emails with either the “print is not dead” theme or its opposite, “print is dead”. The latest...

Do You Know the Answer to this Simple Business Question?

I recently saw a great marketing lesson acted out while having lunch with some friends at an outdoor café. The restaurant...

7 Easy Content Marketing Tips for Small Businesses

In a previous blog article we talked about the 100+ year history of content marketing and how printing companies were...

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